Sâo Paulo в EIBTM 2007
The capital city of tourism and business in South America will be present at EIBTM2007 with its Brazilian stand, a destination organized though Embratur.
Everybody knows Sao Paulo is the main business destination in Brazil, data obtained from Sao Paulo Convention & Visitor Bureau indicates that 73.5% of the tourists visiting the city have business purposes. Sao Paulo has an average of one event each six minutes, including fairs, congresses, seminars, conventions, conferences among other related meetings. It means 90 thousand events per year which generate 16, 5 million visitors. In connection with business fairs, Sao Paulo has one fair each three days. From the 160 most important fairs taking place in Brazil annually, 120 take place in Sao Paulo. For that purpose, the city has 500 thousand square meters for the organization of fairs, exhibitions and congresses. The largest venue of the city and of South America is Anhembi Turismo, with more than 360 thousand square meters. With three airports, Sao Paulo has direct flights to 25 countries. As the most important financial focus in Brazil, Sao Paulo has a wide cultural and entertainment diversity which invites to extend the visitors’ stay. In addition the different options provided, the city offers an alternative to each type of visitor, from expensive to low priced choices. The metropolis is characterized by the multiplicity of its people´s origins. With reference to nationalities, it is composed by groups of people of different nationalities and religions who get together with 10 million inhabitants, Japanese, Chinese, Arabian, Spanish, Portuguese, Americans, Armenians and others. It has 12.5 thousand restaurants, being considered the second city with the highest number of restaurants in the world. The variety of restaurants is not only present in the quantity, but also in the kind of food, there are 52 different types of cuisine. Sao Paulo represents quality and cultural variety. There are plenty of options regarding theaters, movies, museums, night clubs, restaurants, cultural centers, performance houses and many others. It’s worth mentioning the main resources of Sao Paulo: gastronomy commercial areas, Sala Sao Paulo, cultural events, Municipal Market, Anhembi Convention Center, Masp, and Ibirapuera Park. Getting in contact with the Sao Paulo Convention Bureau SPCVB is a must for organizers or event planners who are interested in organizing fairs, conventions, congresses or incentive trips in Sao Paulo,
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