Pop Vision в Sial Mercosur 2007
POP- Vision Argentina is a company leader in the development and digital comm,. Media in store ,in Argentina., its presence with screens and technologies on the main retailer´s chains in the country
POP- Vision consolidates in the market as the new and sophisticated marketing tool ,allowing the top leader´s brands reach to the consumers and influenciate by communicating on them in the decisive instant, in the very moment that will decide wether to buy or not “ The moment of the truth” Pioneer on this innovating and mediatic concept, POP –Vision Developer to manage their network its own technology that allows to update contents and the virtua monitoring ,through internet, with the advantage of being able to customize them by clusters,areas, geographical zones, timetables and other criterias, doing a circuit or channel adapted to each business (intelligent narrowcasting). Everything is managed in a virtual way and in real time, allowing such a dynamism , updating capabilities and versatility according to the needs of communications on a daily basis. Actually POP has active more than 900 screen distributed in more than 110 shops, with a coverage range of 360 º ,virtually manager with our technology and our commercial advertisement system,giving the advertisers a coverage of more than 15 millions contacts each month POP Vision base its philosophy in 3 main issues: Development and technological innovation Marketing and contents Commercial
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