LEA LELO

More than 40 years of experience…

The brand LEA LELO is LEXELART’s latest creation, a Spanish company specialised in children footwear for more than 40 years.

“Lea” and “Lelo”, two lions, a female and a male, are the main characters of this new infantile brand, created by the artistic directors of LEXELART, who embodied the brand name, aiming at designing a comical concept, urban and innovative adventurer which breaks up with the current concept moulds of children footwear. With this specific idea the brand was registered in 2001 and launched on the Parisian market in 2004, where in two years time successfully expanded to the whole country, to Italy, Portugal, Greece and Germany.

“The fantasy, vitality and spontaneity of the children are our main sources of inspiration to make us reflect their multicolour imagination in our collections”, affirm the LEA LELO’s designers. “We want to make the children imaginations fly, reinforcing their love and respect toward the nature and animals, with our shoes but also with the stories we publish every season telling “LEA” and “LELO’s” adventures”.

LEA LELO’s designs are dynamic, original and funny.

Both creative and technical teams revise all new developments to make sure that all articles get the best qualities to ensure the healthy growth of infantile feet, offering the best liberty of motion possible. Together, they are always looking for new formulas of designs and comfort that reveal the current society’s spirit and our personal values.

Their designers travel every season to the most important European fashion centres to exchange concepts and come up with new ideas that are gathered then by the vanguards of the sector.

Each line of product has got its own identity and is illustrated by each one of LEA LELO’s characters. Andrea, Jimmy, Linda, Lucy, Sandro and Tiger are some of “Lea” and “Lelo’s” friends. All of them have their own personality and corresponding way of life with which all children can identify themselves.

LEA LELO, as well as its characters, is multicultural and innovating, always travelling towards the future.