Aridza Bross will be presenting its new collection in Bread and Butter July 2007, come and visit us, don´t miss it.
HISTORY
Aridza Bross big French priest of the " seventies revival " in the Nineties, who by its vintage inspired creations, that most beautiful and famous adored, reinvented an emblematic style revisited today by others and not of least.
Its aged leathers, re aged, its tunics, dresses, shirts with reformed silhouettes and its small meshes knitted hand, were worth to him the so much desired title of "Small prince of the mode".
This timeless chic impresses of a nostalgia perfume, it is also laid down as a veil on the "essentials", declining thus all that it is right to wear; bags, jewels, scarf, shoes, glasses...
This icon, appreciated from New York to Paris passing by Milan and Tokyo is also, and especially, known today for its bags and other accessories, manufactured in the purest tradition of the great leather makers.
Tote bags altered, scaled, used, "vintagized" to become the most important point, the graphic punctuation, the point of the "I" of a successful silhouette.
Make this common object the essential, sloughing itself even empty or full, held in hand or on the shoulder, to finish signing the personality of each one.
Such is the mission of this shapes and materials enchanter, who simply makes the past younger until don’t recognizing it anymore.
Here is what should charm even more the most beautiful creatures whom are for ever the women.
RODRIGUE MARTINEZ
TODAY
Although ARIDZA BROSS opened in the early nineties, its creators had been working in leather craft and fashion accessores since 1983.
In its early days, the boutique sold exclusively the ARIDZA BROSS brand.
At the launch of the « mesh collections » followed by ready to wear, its creators chose to present their creations as fashion acessories, paying close attention to detail, volumes and colours, drawing on the inspiration of past icons.
Today, our handbags and accessories (many of which have become icons in thir own right) are produced according to the highest standards and based on traditional methods where function and finishing touches are the keywords of quality and workmanship.
The factory incorporates a number of design workshops and a small production facility where limited series can be produced, along with quality control and finishing touches;
The latter is performed by partners who meet the high quality standards of ARIDZA BROSS.
It is with this wish, always striving to reach perfection, that perhaps one day, we will touch its face.
DEVELOPMENT
In the international fashion world, ARIDZA BROSS, with its particular style is perceived as a brand with a bright future.
In the early nineties, ARIDZA BROSS conceived a new approach to interpreting the future by drawing on the past, thus becoming the avant garde in bringing back the 70s in a cocktail of « Modern Revolving ».
In the midst of this veritable « Sucess story », while nothing seemed to be able to stop them, the creators of this icon decided to take a step back and take some time out.
In spite of this « mini sabbatical », the brand continued to operate with success, no doubt due to the quality of the creations.
Today, these talented creators who can feel the trends before they happen, and even act as trendsetters have decided to return to the brand to renew the success and assure the heritage of their brand and to write the next pages of its history.
To initiate this relaunch, in 2006, PINK OPIUM ARIDZA BROSS was featured in the best boutiques in New York, Miami. Los Angeles, Milan. Florence Paris, London, Tokyo and Hong Kong.
Temple of fashion such as Fred Segal, Calypso, Searle, Planet blue, Anthopologie, Lane Crawford, Blondini have welcomed the brand with enthousiasm, reflecting its capacity and presence in the fashion market.
In the same vein, the arrival of the « new guard », and the placement of agents and distributors in major countries will allow PINK OPIUM ARIDZA BROSS to become indispensable in a market where the supply must meet the demand.
Indeed, in a competitive commercial environment, this type of brand become, by its probity, essential to any eclectic selection of quality.
The established success of this return assures the continuity of this strategy, where numerous projects in development will allow us to reach back into the past just about where it was found. And so much the better.
Contact
jonathan sayada
Aridza Bross
jsayada@hotmail.com
00330622451592
www.aridzabross.com
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